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Ad of the day: the getting-to-know-you edition

The general election ads are flying back and forth as candidates struggle to simultaneously get to know voters and bury their opposition. Today's ad of the day is a mashup of some of the notable ads and Web videos that we've noticed in the fray over the last 24 hours:

Sen. Charles Schumer's "Family":

The senior senator from New York, Charles Schumer (D), is a secure bet to win reelection over Republican challenger Jay Townsend in November, which makes this getting-to-know-you ad worth noting.

Sarah Palin's 2012 debut?

The Fix reported Tuesday afternoon that a new video from former Alaska governor Sarah Palin's PAC may reveal clues to a potential strategy for a 2012 presidential bid (yes, it's never too early to start thinking about it).

Senate Conservatives Fund's "Unafraid"

Sen. Jim DeMint (R-S.C.) has taken his defense of tea party-backed Republican Senate candidate Christine O'Donnell (Del.) to the airwaves with a new ad paid for by his Senate Conservatives Fund PAC. The ad cites Senate Majority Leader Harry Reid's reference to O'Donnell's Democratic opponent, Chris Coons, as his "pet." And it says that O'Donnell "stands up for us, not for Washington."

Meet Rick Scott's mom, Esther Scott

"You've heard a a lot about Rick Scott, but I'm going to tell you a few things you don't know," says the mother of Florida Republican gubernatorial candidate Rick Scott in this ad. "He's a good boy; he'll get Florida back to work." Esther Scott isn't the first family member to be featured in a campaign ad, nor is she likely to be the last. Scott, a former health care chief executive, is in a race against the state's chief financial officer, Democrat Alex Sink.

By Emi Kolawole  | September 21, 2010; 5:41 PM ET
Categories:  Ad of the day  | Tags:  Ad of the day  
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Next: WATCH: GOP ad guru Fred Davis' greatest hits

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