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My Meatcard Arrives -- for Real!

How long will it last before I take a bite? (Bill Webster -- The Washington Post)

When I interviewed the guys behind Meatcards the other day, I started and ended with the same question: Is this for real? I got my answer in the mail today, and it's a resounding "Yes!" I zipped open the FedEx letter-size envelope, and there inside, sent from John Young at Tikaro Interactive, was a little zip-top plastic bag containing my very own customized Meatcard.

The first thing I noticed: It's surprisingly delicate. In some places, particularly around one edge, the beef jerky is thin and lacy, and I think I could easily rip it in two if I wanted a bite. But then how would people read it? Actually, that's the second thing I noticed: It's a little hard to make out in parts, due to the way the laser hits the uneven surface.

Young admitted as much in an e-mail telling me the thing was on the way. He included a photo just to whet my appetite. "As you'll notice, it's about 80% legible," he wrote. "Another blow against the practicality of business cards made of meat? HARDLY! We think that the omission of letters adds an air of mystery to the card. Why, it's like you're an archaeologist, trying to solve the clues of the ancient papyrus!"

My Meatcard looks right at home in this wallet. (Bill Webster -- The Washington Post)

I opened the little baggie, pulled out the Meatcard and sniffed it -- nicely peppery and smoky -- and immediately thought of just the way to show it off: a bacon-patterned wallet a friend gave me for my birthday last year. The problem? It doesn't fit in any of the little slots. I suppose I could nibble -- er, trim -- it up to the edges of that dotted line, but I'm afraid I wouldn't be able to stop. I've never had much willpower when it comes to jerky.

-- Joe Yonan

By Joe Yonan  |  May 7, 2009; 3:22 PM ET
 | Tags: Joe Yonan, novelties  
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That is absolutely hilarious! :)

Posted by: kustjag | May 7, 2009 6:25 PM | Report abuse

it's so fun!

Posted by: nowgoal | May 8, 2009 10:27 AM | Report abuse

I'm sorry, Post. I love the food section, but after reading this blog for the past week or so, I'm giving up. This is just plain lame. I was expecting so much more.

Posted by: susanw1 | May 8, 2009 3:49 PM | Report abuse

Susan, tell us what you'd like to read about!

Posted by: Joe Yonan | May 8, 2009 4:27 PM | Report abuse

It cracks me up to see that beef jerky has filtered its way into the world of stationery. I may have to get my own to actually believe it!

Posted by: cynthiafurey | May 9, 2009 1:24 AM | Report abuse

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