Md. Lottery, Ravens Team Up for Prizes
The Maryland state lottery and the Baltimore Ravens have signed a deal to offer Marylanders a new $5 scratch-off game, with $1 million as the top prize and other Ravens-related prizes, including season tickets, game-day suites, game-worn jerseys and autographed footballs.
The deal announced this morning will cost the state $800,000 in prizes and license fees, but the lottery hopes to draw $3 million in net profit from Ravens fans who buy tickets.
It's the first time the lottery has offered a game with sports-related winnings. The NFL approved such deals in May for every team in the league.
"We're a very young NFL franchise," Ravens President Dick Cass said. "We're trying to build our franchise."
By
Lisa Rein
|
June 17, 2009; 1:59 PM ET
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Lisa Rein
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