Ivy League students 'out' kids who don't donate to senior fund
According to this article in The Chronicle of Higher Education, the schools are hoping that peer pressure will squeeze money from reluctant donors, even if the tactic seems obnoxious.
It turns out that at Dartmouth, one out of 1,123 students in the Class of 2010 did not contribute this year, and wasn’t happy when her sin was exposed in the college newspaper and on a popular blog.
At Cornell, seniors volunteering to raise money were told which classmates had not contributed to the senior class gift fund, and were told to send emails and call them.
The schools say the fund-raising drives are intended to help create a culture of giving in young people.
But strong-arming them into giving by trying to embarrass doesn’t seem guaranteed to do that now, does it?
Implicit in these money-raising operations is the notion that every student has something to give to help purchase a senior class gift. That assumption is obnoxious all by itself.
The tactic is similar to one used by many schools to raise money for their annual funds; they provide parent volunteers with the annual fund-raising history of specific families and send them off to get more.
Peer pressure is useful when used the right way. This isn’t the right way.
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| October 27, 2010; 2:38 PM ET
Categories: Higher Education | Tags: cornell university, dartmouth college, fund raising, ivy league, senior class, senior gifts
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