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John Mayer quits Twitter. Where do Twitter accounts go when they die?

john mayer
(Richard Drew/AP)

Updated, Friday, 11 a.m.
Twitter got back to me to let me know that once you click that deactivate button, you deactivate forever. It could take around 30 days for the username to become available again, which means 27 more days until a new @johncmayer will be able to fill our tweetwaves with wisdom.

Tuesday, 11 a.m.
John Mayer has exited stage Twitter. Leaving behind 3.7 million fans to mourn the empty Internet space. That's an audience many media companies would love to get their hands on. But could a company get it's hands on it?

CNN famously acquired 945,152 followers with an "acquisition" deal for @CNNBrk, a move that brought them into the race for the most Twitter followers last year.

Hacked Twitter accounts are being sold on Russian forums for $100 to $200, Technology Review reports. Although Twitter rules state: "Attempts to sell, buy, or solicit other forms of payment in exchange for usernames are also violations and may result in permanent account suspension," we bet Mayer's 3.7 million fans would cost a little bit more than $100.

It would be interesting if Twitter would ever consider selling defunct accounts. It seems like a natural progression in social media business models. We could have Twitter experts that amass thousands of followers (or millions in Mayer's case) and then sell them off or donate them to a worthy cause. Mayer, in fact, could quit Twitter, hand off his followers, rejoin Twitter under a new handle and repeat the process multiple times.

Personally I do not want my account suspended, but I wonder if Mayer would be willing to enter a non-monetary payment plan to exchange his Twitter followers. I make a mean banana nut bread. Perhaps 3.7 million followers for a loaf of bread could be considered a fair trade?

Mayer wrote a message titled "Cozy" on his Tumblr account saying he announced in April that he would predominately be posting on Tumblr. He said, "I think I made the right move."

The man had a long and storied history with Twitter. Rumors abounded that he chose the site over Jennifer Aniston, ending their love affair. He also used the site as a national forum to apologize for using racist language in a Playboy article.

Mayer fluctuates between romping around in a green Speedo for paparazzi and resolutely declaring he's going to quit the media. In between those activities, he plays a pretty mean guitar.

We doubt his exit from Twitter will make much of an impact on his unfiltered attention-grabbing public speech. He's still writing on Tumblr, Facebook and his Web site. And since Tumblr allows for much more than 140 characters as well as photos, videos and audio, expect a much more robust John Mayer experience.

Mayer is not the first celebrity to leave Twitter. Amanda Bynes recently announced on the site she was quitting acting. Shortly after, she re-announced that she was un-quitting acting and then she quit Twitter. Watch her amazing tweets read by regular New Yorkers here.

For Bollywood lovers, India media reports Salman Khan may have to leave the micro-blogging site.

Looks like I mite hv to get off twitter. Don't want to but wat to do? I think I messed up,so sorry guys,$sorry bolne mein koi sharam nahiless than a minute ago via Twitter for BlackBerry®

Miley Cyrus even created a rap about leaving the site:

For any of the 3.7 million Mayer followers who miss his stream of consciousness, watch The Post's fantastic rendering of his tweets here.

Does this also mean Tumblr, after three years of being called the Next Big Thing, is actually the Next Big Thing? (I say yes, but not because of John Mayer. Our Style aficionados totally made Tumblr hip.)

Will John Mayer be to Tumblr what Ashton Kutcher was to Twitter? What will you miss most about John Mayer on Twitter? And will you make the move to Tumblr?

Inquiring minds want to know.

By Melissa Bell  | September 14, 2010; 11:10 AM ET
Categories:  What the Post?  
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