IMG inks deal with Ovechkin
Here's an excerpt from the release (great timing, huh?):
IMG Worldwide, the premier global sports, media and entertainment company, announced today that it has signed hockey superstar Alex Ovechkin, for exclusive worldwide management, sponsorship, licensing and marketing representation.
Ovechkin, the 24 year-old Washington Capitals left wing, is one of the most talented and exciting players in the game today. Since bursting onto the scene in 2005, he has taken the NHL by storm, winning the Hart Memorial Trophy for Most Valuable Player for the past two seasons. He has also won the Lester B Pearson Award for 2008 and 2009 naming him MVP as voted on by his fellow players. He is only the fourth player in history to score more than 200 goals in the first four years of his career joining hockey icons Wayne Gretzky, Mario Lemieux and Mike Bossy. In July of this year, he was named "Official Ambassador" to the 2014 Winter Olympics in Sochi, Russia.
"We are very pleased to welcome Alex to the global team at IMG," said David Abrutyn, IMG's Senior Vice President and Managing Director of Global Consulting. "He is clearly one of the world's greatest athletes and one of the NHL's brightest stars. His electrifying play and charismatic personality will make him one of the most sought after athletes for companies and brands to grow their business. We are looking forward to working with Alex and his family, the Capitals and NHL to build the Ovechkin brand and the game of hockey around the world."
What will the "Ovechkin brand" entail, you think? More to come.
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