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TV Ratings Reach Record Low

So much for the theory that the sinking ratings are only about the network.

The Stanley Cup finals have brought record low ratings to NBC for a prime-time program, sports or otherwise.
Ottawa's 5-3 victory over Anaheim in Game 3 Saturday night received a 1.1 national rating and a 2 share, the network said Tuesday. That matched a rerun of "The West Wing" on July 23, 2005, which also drew a 1.1 rating.

Here's the link.

By Tarik El-Bashir  |  June 5, 2007; 8:17 PM ET
 
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Comments

sigh
Anyone else hear TAPS playing?

Posted by: MM | June 5, 2007 9:27 PM | Report abuse

I think soccer has now officially passed hockey as USA's number 4 sport. And lacrosse is right on hockey's tail.

You think Bettman will finally get tossed when hockey is the #5 sports league?

Posted by: Shmoo | June 5, 2007 10:13 PM | Report abuse

I think you forgot about NASCAR. Hockey has been #5 for years, #7 if you count both College football and basketball. I do agree that soccer is poised to pass hockey very soon, if it has not already. That will make it #8 at best.

It's been over for a long time.

Here is the bad (worse) news, your kidding yourself if you think that it is still bigger than golf!

The fastest growing sport appears to be mixed martial arts fighting. We are down to #10 now kids.

The only positive thing I can think of is that nobody gives a S&%@ about tennis anymore, so at least we can hold them off for a while - at least until the Americans get good again, then you can watch hockey slip one more notch.

Even the Post gives preferred placement to high school sports!

Posted by: Tim | June 6, 2007 8:20 AM | Report abuse

I think you forgot about NASCAR. Hockey has been #5 for years, #7 if you count both College football and basketball. I do agree that soccer is poised to pass hockey very soon, if it has not already. That will make it #8 at best.

It's been over for a long time.

Here is the bad (worse) news, your kidding yourself if you think that it is still bigger than golf!

The fastest growing sport appears to be mixed martial arts fighting. We are down to #10 now kids.

The only positive thing I can think of is that nobody gives a S&%@ about tennis anymore, so at least we can hold them off for a while - at least until the Americans get good again, then you can watch hockey slip one more notch.

Even the Post gives preferred placement to high school sports!

Posted by: Tim | June 6, 2007 8:21 AM | Report abuse

I think you forgot about NASCAR. Hockey has been #5 for years, #7 if you count both College football and basketball. I do agree that soccer is poised to pass hockey very soon, if it has not already. That will make it #8 at best.

It's been over for a long time.

Here is the bad (worse) news, your kidding yourself if you think that it is still bigger than golf!

The fastest growing sport appears to be mixed martial arts fighting. We are down to #10 now kids.

The only positive thing I can think of is that nobody cares about tennis anymore, so at least we can hold them off for a while - at least until the Americans get good again, then you can watch hockey slip one more notch.

Even the Post gives preferred placement to high school sports!

Posted by: Tim | June 6, 2007 8:22 AM | Report abuse

I think people need to just let hockey be what it is. It is a niche sport that will never contend with Baseball and Football. This league is not going anywhere since the gate sales are still strong for most franchises. To try to appease new fans, changes have to be made.

Bigger nets should be the first no brainer. Traditionalists wont like it, but if you compare the percentage of net covered up by the goalies in 1985, you would see how things need to be changed.

Second thing for me is the elimination of the instigator penalty. If enforcers are allowed to do their job again, scorers would be able to do their job as well. Gretzky and Lemiuex were high flying because they had the room to be.

If being popular is the main goal of the NHL, then promoting the violence and speed of the game is important. This new age of pretending hockey isn't violent obivously isn't working.

I think the NHL should try to please it's hardcore fans and realize that it will always be a niche sport. Making a superior product for the fans it already has will create new ones.

Posted by: El-Bashiralicous | June 6, 2007 10:13 AM | Report abuse

Nascar and golf really aren't sports, in my view, and they certainly aren't team sports. I don't consider them to be in the same category as NHL, NFL, MLB, NBA, MLS

Posted by: Joe | June 6, 2007 10:27 AM | Report abuse

Tarik, this is off topic but the Islanders cut loose Yashin....U think Caps would look at him?

Also Larry Brooks of the NY Post was hinting Nylander signing with Rangers is far from certain now that he fired his agent and that Caps could make a run at him....have you heard anything room Caps about signing Nylander?

Posted by: Genotype55 | June 6, 2007 10:55 AM | Report abuse

Mark Cuban on this subject:

http://www.thestar.com/columnists/article/171418

Old article (from January), but interesting. The NHL desperately needs someone in the front office who's had an original idea in his lifetime. The 21st Century has passed Bettman by.

Cuban for commish!

Posted by: zamboni | June 6, 2007 10:59 AM | Report abuse

I'm already trying to get an answer on Yashin. I'm guessing no, but if he's willing to take $2 mil or so ...

Posted by: Tarik | June 6, 2007 11:03 AM | Report abuse

Those ratings are certainly pathetic and require more soul-searching by the marketing experts (or non-experts) at the NHL headquarters, but it is hard to swallow that 1 million viewers is the lowest prime time viewership that any sports or series rating has ever gotten on NBC. There are plenty of new shows at the beginning of every TV season in September that absolutely no one watches. It's equally hard to believe that an episode of West Wing was the prior lowest viewership rating ever.

Posted by: Monty | June 6, 2007 11:15 AM | Report abuse

Tarik, how is Bettman able to keep his job? Isn't he held accountable by ANYONE for hockey's plunge?

Posted by: Bewildered | June 6, 2007 12:40 PM | Report abuse

Ugh, that's ugly.

Maybe if NBC had made a bigger comitment to keeping hockey on their schedule for the duration of the playoffs things would be better.

Hmm, they own USA Network. Maybe hockey would be better off there, rather than the unending L&O reruns? Do some actual promotion, like billboards and stuff to.

Radical thought. Maybe they should move the start of the season up a week or two and shave the first two rounds of the playoffs to 5 games each so things are wrapped up before Memorial Day?

Posted by: EricS | June 6, 2007 4:39 PM | Report abuse

(YAWN)

Gary and Ted SHUT UP about your healthy league!

Posted by: caphcky | June 6, 2007 5:51 PM | Report abuse

The comments to this entry are closed.

 
 
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