Weekend box office: 'Expendables' holds steady
Sylvester Stallone and his posse of pumped-up action heroes held on to the No. 1 spot at the weekend box office. Find out how much money "The Expendables" made, why all hopes for an end to the current era of spoof-movies may have been dashed by "Vampires Suck" and what the performance of "The Switch" says about Jennifer Aniston's star power in this week's box office rundown.
"The Expendables" did enough business to stay in first place, with $16.5 million, more than enough to outdo all five of the new wide releases that opened in theaters last week. The action fest's total gross so far: $64.8 million.
Remember when I suggested last week that not buying tickets for crummy parodies like "Vampires Suck" is the only way to prevent them from being made? So much for that. The "Twilight" spoof came in second place with a projected $12.2 million earned over the weekend, and a total of $18.5 million now in its pocket since its Wednesday opening. Most of the support from the movie came from young moviegoers; according to Box Office Mojo, 72 percent of the audience was under 21. Oh good. Hope for our future. (The third-place finisher, "Eat Pray Love," generated a projected $12 million in revenue. Once final numbers come in Monday, we'll see if the vampires definitively squeaked out a win over Julia Roberts.
Of the remaining four movies that debuted in theaters -- "Lottery Ticket," "Piranha 3D," "Nanny McPhee Returns" and "The Switch" -- guess which one ranked lowest? If you guessed the Jennifer Aniston/Jason Bateman rom-com, you're right! Despite all the promotional press that preceded the insemination-situation comedy, it landed in eighth place with a mere $8.1 million. Which raises the question: Shouldn't a Jennifer Aniston flick do a little better than that, considering that, according to Forbes, she's the fourth-highest paid actress in Hollywood?
To be fair, as critic Ann Hornaday pointed out in her review, "The Switch" focuses more on Bateman than it does on Aniston (although the marketing campaign doesn't exactly suggest that.) And perhaps that semi-ooky premise turned off some potential audience members. Whatever the reason, after "Love Happens," "The Bounty Hunter" and now this less-than-stellar box office performance on her record, Aniston really needs her next movie to be a hit. (That next movie happens to be the Adam Sandler comedy "Just Go With It." So, um, presumably she'll be fine.)
Despite its presence over the weekend as a trending Twitter topic, "Scott Pilgrim vs. the World" didn't raise its profile at the box office. It wound up in tenth place and has cumulatively grossed $20.7 million, a fraction of its production budget. Ramona Flowers's seven evil exes aren't the only things looking (sadly) defeated.
| August 23, 2010; 9:15 AM ET
Categories: Movies | Tags: Weekend Box Office
Save & Share: Previous: Faith Evans arrested for DUI; Anna Paquin and Stephen Moyer marry; 'Mad Men' sends internet searching for Dr. Lyle Evans
Next: The 'Lost' auction: A list of notable purchases
Posted by: pfallsgirl | August 23, 2010 10:53 AM | Report abuse
Posted by: cookgirl1 | August 23, 2010 12:14 PM | Report abuse
Posted by: cookgirl1 | August 23, 2010 12:19 PM | Report abuse
The comments to this entry are closed.