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The Nats' New Mascot



Suggested ledes for tomorrow's newspaper story about the moments-ago unveiling of the Nats' new mascot Screech, which was, by far, the highlight of my week.

* First the Washington Nationals got rid of the turkey. Now they've done away with the chicken.

* Screech showed up on time yesterday, despite the snow. He didn't ride in on a Segway.

* Stan Kasten has said, over and again in recent days, that he supports every member of the Washington Nationals organization. The trail of feathers suggested otherwise. (Borrowed from Nationals Enquirer)

* Screech, the Nats said, had "a significant growth spurt" in the offseason. Dude must be friends with A-Rod's cousin.

* The original Screech wasn't fired yesterday. Instead, he nobly resigned, to keep himself from being a distraction. Also, it was the media's fault.

* The Nationals yesterday unveiled their first acquisition of the post-Bowden era. He had no obvious ties to the Cincinnati Reds.

* After four years, Screech changed, a lot. Wait, good news involving the Nats, "four years, and "changed, a lot?"


By Dan Steinberg  |  March 2, 2009; 12:29 PM ET
Categories:  Nats  
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Next: About Screech's Unveiling

Comments

As posted (in part) on NJ:

I've always loved the high stocking look, and he's trimmed down quite a bit as well. No doubt at least one person will be glad that his cap comes off now (where's the Star Spangled Banner guy when you need him?). Overall I like the energy and the fresh look (the gaping mouth is a little off-putting but what the hey). Hey, maybe we'll end up like the Rays what with revamping the team image and all (hey, a fan can dream, right?).

Oh, I forgot the best part: looks like the pelvic thrust may be a thing of the past.

Posted by: natsfan1a1 | March 2, 2009 12:32 PM | Report abuse

This looks like some random guy with a big bird-head mask and a bad fitting uniform. Oh, and gorilla suit arms. But not a mascot.

Posted by: kingrob76 | March 2, 2009 12:46 PM | Report abuse

HORRIBLE!!!!

Posted by: Barno1 | March 2, 2009 12:54 PM | Report abuse

w...t...f. And I thought they couldn't get any worse than the chicken. This wouldn't happen under Jimbo's watch.

Posted by: pwilly | March 2, 2009 1:01 PM | Report abuse

So they went from a short fat mascot to a tall skinny mascot. (Walks away shaking his head)

Posted by: Hannibal06 | March 2, 2009 1:01 PM | Report abuse

I didn't think it was possible, but this is a downgrade.

What's with the perpetually surprised look?!

Posted by: combedge | March 2, 2009 1:04 PM | Report abuse

Oh Jesus!

Posted by: fushezzi | March 2, 2009 1:04 PM | Report abuse

Nats marketing department strikes out. This is one big dud. Say all you want about the "old" screech, but the kids loved him. How much stuff did he sell with his picture on it. The old screech was cute and lovable. This one is going to scare kids.

Posted by: brothbart | March 2, 2009 1:05 PM | Report abuse

His mobility will be increased which is good. No more pelvic thrusts, hopefully, and he'll be able to run and dance, etc. which will be an improvement. The shoes are cute.

But you're right, combedge. The open mouth and wide eyes look a little too surprised.

Posted by: NatsNut | March 2, 2009 1:21 PM | Report abuse

Kill it with fire.

Posted by: wahoo2x | March 2, 2009 1:22 PM | Report abuse

He has a look on this face that says, "We've lost how many games this season?!?!?"

Posted by: ChampKind | March 2, 2009 1:28 PM | Report abuse

Somehow, this change saved the Lerners money.

Posted by: 24nats | March 2, 2009 1:29 PM | Report abuse

This is a joke right... to take our minds off the snow? Which moron in the marketing department came up with idea for this costume? It just gets worse and worse doesn't it... 102 losses and now this to make us the laughing stock of visiting fans. PATHETIC.

Posted by: fonkyou | March 2, 2009 1:32 PM | Report abuse

Video of new Screech in action:

http://tinyurl.com/bhr9r7

Hat tip to NatsNut for locating the video and posting the above link on NJ earlier today.

Posted by: natsfan1a1 | March 2, 2009 1:35 PM | Report abuse

They should just call up Uncle Slam. So much better than either Screech...

Posted by: CoverageisLacking | March 2, 2009 1:35 PM | Report abuse

are we sure it's not april 1?

seriously, as much as i wasn't a fan of the old screech, this makes me think more "saved by the bell" screech than "nationals mascot" screech.

whoever said "gorilla suit arms" is right. gorilla arms, bird head, gangly body for the loss.

whoever designed this costume probably doesn't have kids.

the only positive here is the costume will likely not be completely skanky by august.

Posted by: sec231 | March 2, 2009 1:39 PM | Report abuse

This mascot says, "we, the Lerner family, have absolutely no understanding of the market we operate in and the sporting world that we're a part of."

This is an eagle...a weaker, less violent interpretation of Philadelphia's football mascot. And lest you think that doesn't matter, trust me, it just gives drunken South Philly louts more ammo when they overrun our stadium and start ragging on our AAA status. Its like when I went to a Nats game at RFK vs. the Phils and the PA guy played the theme from Rocky.

Like so many things about the Nats' off-field operations, this demonstrates a basic lack of understanding of how these things might play, and a serious disconnect between those who are marketing the team and the folks they're supposed to be marketing to. The Nats need to understand they're part of a larger sports culture in DC. Making your mascot look like that of a divisional rival of the most popular team in town is not a good move.

Posted by: MoMonroe | March 2, 2009 1:48 PM | Report abuse

Um...someone should plant a rumor that this version of the mascot is a carrier of the H5N1 virus.

Posted by: Ted_Striker | March 2, 2009 1:50 PM | Report abuse

Shoot it!

The team only had 4 mascots which I will ever recognize. Abe, Jeff, George and Teddy. There are 0 things on the Nat's imagery that says eagle, so stop with the stupid.

Posted by: alex35332 | March 2, 2009 1:56 PM | Report abuse

I just screamed when I saw that pic.

Posted by: adelosr1 | March 2, 2009 1:59 PM | Report abuse

Point taken, Mo, but since when do we give a Phlying Phillie Phanatic what Philly fans think of us?

Posted by: natsfan1a1 | March 2, 2009 2:07 PM | Report abuse

He looks like someone is pulling on his underpants.

Posted by: raymitten | March 2, 2009 2:07 PM | Report abuse

You mean as though he's just received an Eric "Wedgie"?

Posted by: natsfan1a1 | March 2, 2009 2:12 PM | Report abuse

Heroin chic(k)!

Posted by: msolem | March 2, 2009 2:19 PM | Report abuse

The mascot looks like it's having an orgasm. Haha

Posted by: alanb1 | March 2, 2009 2:22 PM | Report abuse

Natsfan: My point is that it's emblematic of a larger disconnect and a lack of understanding of the sports culture in DC. You might not care about what Phils fans think but we're already a joke of a franchise in most people's eyes...and a lot of it has to do with how the franchise carries itself and represents itself off the field.

And I live in Philly, so I don't have the luxury of not paying attention to the fans. Course the mascot could be a gigantic cowboy hat wearing eagle and I'd be cool with it if they put a winner on the field.

Posted by: MoMonroe | March 2, 2009 2:28 PM | Report abuse

So they're transitioning from a chicken to a heroin addict?

Posted by: Liebercreep | March 2, 2009 2:29 PM | Report abuse

What, did the Nats FO get a NutriSystem sponsorship or something???

Problem is, the best eagle mascot is already taken, and it's DC United's Talon. The New Screech is just Bee-Effing-Ugly.

Posted by: Juan-John | March 2, 2009 2:45 PM | Report abuse

And lest you think that doesn't matter, trust me, it just gives drunken South Philly louts more ammo when they overrun our stadium and start ragging on our AAA status.

Posted by: MoMonroe | March 2, 2009 1:48 PM

Stab them. In the neck. Repeatedly.

Posted by: Kev29 | March 2, 2009 3:00 PM | Report abuse

There's more new Screech at the new post. ^

Posted by: natsfan1a1 | March 2, 2009 3:13 PM | Report abuse

This is yet another failure by the newly promoted VP of Communications.

Posted by: SSB1 | March 2, 2009 3:19 PM | Report abuse

Well, at least the pornographically distended belly is no more. I'd put the over-under on After Effects-enabled Screech-face porn being available on the Internets at 2 days.

Posted by: Lindemann777 | March 2, 2009 3:44 PM | Report abuse

This is really, really, really BAD. Embarrassing.

A junior high halloween costume could do better.

Luckily Jimbo doesn't have to take the blame for this!

Posted by: nattydread1 | March 2, 2009 3:53 PM | Report abuse

I liked the old Screech; in fact, I'd say it was about the only thing consistently good with the Nationals. So, that's the thing they change? This wiry freak is going to scare children and embarrass the rest of us. There was nothing wrong with old Screech. He didn't need to "grow up". He's a freakin' cartoon! Do we need an adult Bart Simpson? The Nats organization looks more stupid today, and I wasn't sure that was possible. Stupid, stupid change.

Posted by: brad40 | March 2, 2009 4:30 PM | Report abuse

Bring back Hoops!!!

Posted by: csw2005 | March 2, 2009 5:40 PM | Report abuse

First Gunston got all 'fightin Patriot' and now this?

ChampKind: FTW!

Posted by: rmontcal | March 3, 2009 9:43 AM | Report abuse

Easily the worst mascot costume I have ever seen. Bring back the OLD SCREECH! Anyone remember the pics of Slapshot attacking those penguins at the children's inaugural ball? Even those things looked better than that stupid thing.

Terrible. Just terrible.

Posted by: bizzleboy | March 3, 2009 3:50 PM | Report abuse

The comments to this entry are closed.

 
 
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