Strasburg again sparks MASN ratings
Stephen Strasburg's debut performance on MASN2 earned a 7.1 Nielsen rating in the D.C. market, easily the best-rated Nats game in MASN history.
Strasburg's second game didn't quite reach that level, but it was easily the second-most watched Nats game in MASN history. The game -- simulcast on WDCW/DC 50 and MASN2 -- earned a 5.4 rating, more than twice the previous high for a WDCW simulcast (which was 2.3, recorded earlier this season).
The 5.4 number translates into 126,090 households in the D.C. market. At the peak quarter-hour, the broadcast earned an 8.3 in D.C., equal to 193,305 households, making it the highest-ever Nats quarter-hour in MASN history.
This isn't a surprise -- I can't remember how many times I've heard random people talking about Strasburg this week, and I can tell you exactly how many times I've heard random people talk about J.D. Martin and Craig Stammen. But even if it's not surprising, it's awesome. It feels almost like D.C. just gained a new team.
(The Orioles game, airing the same day on MASN, earned a 0.7 rating in the D.C. market, though it did get a 4.4 in the Baltimore market.)
Kilgore wrote a story on the Strasburg Effect for Tuesday's papers, and it included this fairly amazing quote from Bill Sutton, an associate professor at the University of Central Florida's DeVos Sport Business Management program, who compared Straburg to Michael Jordan.
"People have to believe," Sutton said. "He's part of the belief. He's the first miracle, if you will."
More notes from the Strasmosphere:
* Michael Wilbon, asked whether he'd have rather seen the NBA Finals or Strasburg's debut:
Because The Kid pitched Sunday afternoon, I did get to see his second start, yesterday, and enjoyed it. And of course, his debut was even better. But I'm not invested emotionally in him and his success like fans of the Nationals must be.
* The Onion: "Rookie Strasburg Begins Hazing Nationals Veterans."
* The Akron Beacon Journal's Marla Ridenour:
Stephen Strasburg will look great in pinstripes in 2017. His agent, Scott Boras, is probably scouting penthouses overlooking Central Park as we speak....With his talent and demeanor, Strasburg seems on the fast track to a Cy Young Award. And Clevelanders know where that leads -- One E. 161st St., the Bronx.
* WaPo Sunday subscribers were angry over not getting their Strasburg poster. WTOP made fun of the size of the poster -- and hey, WTOP, I saw your baseball cards. They were smaller. Anyhow, then the Ombudsman weighed in, quoting from his mail:
"I was very excited to see that there would be a poster in my Sunday paper," wrote Margaret Keller of Gaithersburg, who said she attended last Tuesday's game, where Strasburg made his debut. "Except then I started hearing the radio commercials: 'Only in papers at your favorite retail location!'" She continued: "As a young, potentially long-term subscriber, I thought I deserved just as much as those who picked it up at the grocery store on a whim."
Two years ago, of course, readers would have complained if they got the Nats poster.
This, via FYSS.
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