Network News

X My Profile
View More Activity
On Twitter: dcsportsbog and PostSports  |  Facebook  |  E-mail alerts: Redskins and Sports  |  RSS

Strasburg again sparks MASN ratings


(By Jonathan Newton - TWP)


Stephen Strasburg's debut performance on MASN2 earned a 7.1 Nielsen rating in the D.C. market, easily the best-rated Nats game in MASN history.

Strasburg's second game didn't quite reach that level, but it was easily the second-most watched Nats game in MASN history. The game -- simulcast on WDCW/DC 50 and MASN2 -- earned a 5.4 rating, more than twice the previous high for a WDCW simulcast (which was 2.3, recorded earlier this season).

The 5.4 number translates into 126,090 households in the D.C. market. At the peak quarter-hour, the broadcast earned an 8.3 in D.C., equal to 193,305 households, making it the highest-ever Nats quarter-hour in MASN history.

This isn't a surprise -- I can't remember how many times I've heard random people talking about Strasburg this week, and I can tell you exactly how many times I've heard random people talk about J.D. Martin and Craig Stammen. But even if it's not surprising, it's awesome. It feels almost like D.C. just gained a new team.

(The Orioles game, airing the same day on MASN, earned a 0.7 rating in the D.C. market, though it did get a 4.4 in the Baltimore market.)

Kilgore wrote a story on the Strasburg Effect for Tuesday's papers, and it included this fairly amazing quote from Bill Sutton, an associate professor at the University of Central Florida's DeVos Sport Business Management program, who compared Straburg to Michael Jordan.

"People have to believe," Sutton said. "He's part of the belief. He's the first miracle, if you will."

More notes from the Strasmosphere:

* Michael Wilbon, asked whether he'd have rather seen the NBA Finals or Strasburg's debut:

Because The Kid pitched Sunday afternoon, I did get to see his second start, yesterday, and enjoyed it. And of course, his debut was even better. But I'm not invested emotionally in him and his success like fans of the Nationals must be.

* The Onion: "Rookie Strasburg Begins Hazing Nationals Veterans."

* The Akron Beacon Journal's Marla Ridenour:

Stephen Strasburg will look great in pinstripes in 2017. His agent, Scott Boras, is probably scouting penthouses overlooking Central Park as we speak....With his talent and demeanor, Strasburg seems on the fast track to a Cy Young Award. And Clevelanders know where that leads -- One E. 161st St., the Bronx.

* WaPo Sunday subscribers were angry over not getting their Strasburg poster. WTOP made fun of the size of the poster -- and hey, WTOP, I saw your baseball cards. They were smaller. Anyhow, then the Ombudsman weighed in, quoting from his mail:

"I was very excited to see that there would be a poster in my Sunday paper," wrote Margaret Keller of Gaithersburg, who said she attended last Tuesday's game, where Strasburg made his debut. "Except then I started hearing the radio commercials: 'Only in papers at your favorite retail location!'" She continued: "As a young, potentially long-term subscriber, I thought I deserved just as much as those who picked it up at the grocery store on a whim."

Two years ago, of course, readers would have complained if they got the Nats poster.




This, via FYSS.

By Dan Steinberg  |  June 15, 2010; 10:31 AM ET
Categories:  Media , Nats  
Save & Share:  Send E-mail   Facebook   Twitter   Digg   Yahoo Buzz   Del.icio.us   StumbleUpon   Technorati   Google Buzz   Previous: Hershey wins Calder Cup with great beards
Next: Strasburg's Sports Illustrated cover

Comments

"And Clevelanders know where that leads -- One E. 161st St., the Bronx"

The Nationals might have been performing like a small market team for the past 3 years, but this area ain't Northeast Cleveland, Marla.

Let's see if we can actually develop some stars in this area before we talk about losing them.

Posted by: Kev29 | June 15, 2010 10:48 AM | Report abuse

^ Northeast 'Ohio' is what I meant to type

Posted by: Kev29 | June 15, 2010 10:50 AM | Report abuse

Count me as a subscriber who was a little irritated that the Post didn't supply this in my delivered paper. They're hurting for subscribers, so they ignore the one group who is consistently giving them money? Smart business practices at work...

Posted by: NatsPhan123 | June 15, 2010 12:11 PM | Report abuse

"Stephen Strasburg will look great in pinstripes in 2017. His agent, Scott Boras, is probably scouting penthouses overlooking Central Park as we speak....With his talent and demeanor, Strasburg seems on the fast track to a Cy Young Award. And Clevelanders know where that leads -- One E. 161st St., the Bronx. "

Or 4 Yawkey Way, Boston, MA. In 2017, he will be pitching for one of these teams. We will definitely not be able to afford the $50 million per season that he will be asking. Even if we offer $60 million per, he will go to NY or Boston for $50 million per. Why? Because of two things:

A) more marketability in NY or Boston. can't have that here. No way, no how. He has potential to make over and above what we would offer him in base salary in NY. He wouldn't be a Gillette spokesperson in D.C.

B) The Lerners are a dumpster fire compared to Steinbrenner or Theo Epstein (who is the GM for Boston).

Colin Cowherd will back me up on this every day of the week and twice on Sunday.

Posted by: Randy_Hawkins | June 15, 2010 12:29 PM | Report abuse

Wilbon is obsessed with making sure everybody knows he isn't a fan of any Washington sports teams. We get it, Mike.

Posted by: jdwood84 | June 15, 2010 1:30 PM | Report abuse

The Nats were right there in the bidding for Teixeira when it came to money, but they did not have a team ready to compete. If the team is there when it comes time to extend Strasburg, the money will be there too. DC is an main event kind of town (see Capitals, Washington). If Strasburg remains the main event, he will stay in DC. For now, just enjoy that the rest of MLB is finally jealous of the Nationals for something...

Posted by: HeShootsHeScores | June 15, 2010 1:33 PM | Report abuse

colin cowturd is a complete moron, so him "backing you up" doesn't really mean much, no matter how often he does it.

Posted by: sec231 | June 15, 2010 4:01 PM | Report abuse

Colin Cowherd will back me up on this every day of the week and twice on Sunday.

Posted by: Randy_Hawkins | June 15, 2010 12:29 PM

I don't know if every horse in the Kentucky Derby could have pissed all over your point more than you mentioning Colin Cowherd.

Posted by: Kev29 | June 15, 2010 5:09 PM | Report abuse

Ah, Wilbon. You keep topping yourself in your disdain for D.C. You'd think a guy--even if he grew up a fan of the Chicago teams--would have some at least small emotional investment in the teams in the city where he's lived and worked for 30 years. The city whose sports fans, by reading his columns and watching his local TV appearances, helped make him an ESPN star which made him wealthy and famous. Nope.

Posted by: TheFingerman | June 15, 2010 9:29 PM | Report abuse

The comments to this entry are closed.

 
 
RSS Feed
Subscribe to The Post

© 2010 The Washington Post Company