Which rider will win winter?
A Capital Bikeshare member with nerves of steel or a fluffy coat will win a three-year membership to the bikesharing program, simply for getting the most use out of the $70-year, flat-rate program--during two of the coldest months of the year.
"The Capital Bikeshare annual or monthly member with the most trips taken from January 1- February 28 will be awarded the title of Winter Weather Warrior, a three-year extension of their membership, two annual memberships for friends, a $100 Hudson Trail gift card and a $25 Starbucks gift card," the program announced today.
We reported that peak ridership yesterday morning was 72 riders, which was nearly double October 13th's high, showing a fast-growing system despite the impracticalities of cycling during winter.
Still, that was less than one out of ten bikes checked out at any given time, and today, the high was only 42.
There will be other giveaways to maintain interest in the program during the winter and to try to keep at least some bikes in use. But "to participate in the Winter Weather Warrior contests and random drawings, you must opt in" at DCgo's contest page.
Posted by: TheBoreaucrat | December 15, 2010 11:55 AM | Report abuse
Posted by: Nosh1 | December 15, 2010 2:03 PM | Report abuse
Posted by: TheBoreaucrat | December 15, 2010 3:13 PM | Report abuse
Posted by: Nosh1 | December 15, 2010 4:06 PM | Report abuse
Posted by: TheBoreaucrat | December 15, 2010 7:48 PM | Report abuse