Video is another front in NFL, NFLPA labor battle
As labor disagreements go, the one between the NFL and NFL Players Association is ground-breaking -- and it's only getting started. Instead of private talks in a secured room with only a few chosen occupants, this dustup is playing out incrementally and quite publicly online, in tweets and blog posts, with immediate reactions, rebuttals and retorts.
What's next? Videos, videos that the players' association will use in limited advertising (on its college all-star game) and hopes will go viral. (This ad won't appear on the Super Bowl, despite the headline on it.)
| January 27, 2011; 10:23 AM ET
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