Cox To Offer 'Family Friendly' Package
From a news release: Cox Communications, Inc., today announced that it will launch a family programming package in early 2006
Cox's Family Package will consist of an average of 40 channels of programming, including local affiliates of ABC, CBS, NBC, PBS, FOX, WB, UPN, and Univision, all of which deliver broad-based general entertainment, news, and sports programming, CSPAN, WGN, home shopping channels, TV Guide Channel, and local public, education, and government access channels. In addition, Disney Channel, Discovery Kids, Headline News, National Geographic Channel, Home & Garden TV, DIY (Do It Yourself) Network, Nickelodeon, Fit TV, Sprout, Discovery Science, Boomerang and GSN will be included in the package.
Local systems will have the ability to tailor the package with The Weather Channel or Weatherscan Local, CSPAN 2 or 3, and additional religious and Spanish-language channels. There may be slight local variations on the package, depending on a cable system's local carriage agreements and existing channel lineups.
The package will include a set top box with electronic/interactive program guide capability and parental controls for additional supervision of specific channels and programs. The average cost of the Family Package will be approximately $32 per month.
"We are pleased to offer this package to our customers who are concerned about certain content entering their home," said Pat Esser, President of Cox Communications.
"In addition to our new family package, I encourage parents to explore parental controls as well as Cox's Take Charge initiative at www.cox.com/takecharge."
Cox will offer its Family Package to 1.2 million customers in San Diego, Tulsa, Oklahoma City, and Northern Virginia by the end of the first quarter 2006. Additional markets will launch the Family Package pending technical and market readiness, contractual obligations and assessment of the original launch sites.
Cox's selection criteria for its Family Package included channels outside of Limited Basic that are effectively rated "G" and are suitable for family viewing with minimal chance of objectionable content or disturbing images; contain minimal live programming; are a fair representation of programming groups, brands & network types; and consistent with significant network affiliation agreement constraints.
By Steve Fehr |
January 11, 2006; 5:45 PM ET
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