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Posted at 9:20 AM ET, 12/24/2010

It's in the logo: Apple patents new antenna design

By Hayley Tsukayama

LogoAntenna.jpgAntennagate marred the iPhone 4's release, as Apple's metal-band antenna was faulted for frequently dropping calls. But, according to Patently Apple, engineers have patented a new antenna for MacBooks and iPhones that fits behind the company logo.

The article also points out two things that could give consumers a peek at what Apple is thinking for the future: This is the third telephonic patent for the MacBook, and the patent mentions that the antenna could be used in jewelry such as wristwatches and pendants.

(Patent illustrations from Patently Apple.)

By Hayley Tsukayama  | December 24, 2010; 9:20 AM ET
Categories:  Apple, Gadgets  
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People with too much time on their hands made of Antennagate. Strange how the phone sold 14million units and the complaints have gone away. Why is that?

When the 3GS came out there were yells about reception issues too.

When iPad came out, there was talk of wifi problems and "oh, the aluminum backing is the problem, the wifi antennae's power was reduced to give it the 10hr battery life." In both cases, talks of recalls and design flaws abounded JUST like with the iPhone 4.

And just like the iPhone 4 once the mainstream got their hands on the product, it turned out to be a non-issue.

Posted by: eternalemperor | December 24, 2010 10:16 AM | Report abuse

Patently Apple refers to it as a patent, but I think that is a patent application, with the patent issuance yet to come.

To me, this is an obvious idea in the patent sense; patents are to be issued only for non-obvious ideas.

Posted by: RepealObamacareNow | December 24, 2010 2:01 PM | Report abuse

still waiting for bluetooth earrings mentioned in that series about an alternate north africa.

Posted by: sindioses | December 25, 2010 10:38 AM | Report abuse

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