Toeing the District Line
Marshall Thompson was tired searching fruitlessly at local boutiques for the mod English clothing he favors, or paying too much money to have garments shipped across the Atlantic. So, as a firm believer in the "do-it-yourself ethic," he decided to open his own basement-level shop in Adams Morgan and help others with the same problem.
The District Line won't have the broad appeal of some clothing shops, but it stocks Fred Perry, Lonsdale and Merc -- brands favored by indie rockers and skinheads alike -- as well as shirts and jackets by more cutting-edge designers like Boxfresh and English Laundry. Blame the dollar tanking against the pound or the high cost of shipping. but casual pieces and suits aren't cheap -- most T-shirts are in the $25-40 dollar range. "I'm trying to find the price point for what people want to pay, and what we carry ... it's a delicate balance," Thompson explains.
Coming months will see the arrival of more brands, including the urban One True Saxon line, a fuller selection of Lonsdale and Boxfresh, and the debut of the shop's shoe section.
On Saturday, Thompson marks the grand opening of the District Line with a 10 percent discount on Fred Perry products (including polos, track jackets, hats, women's shirts and tennis dresses) and by giving away tickets to see D.C. United take on reigning English Premier League champions Chelsea at Fed Ex Field later this month.
Posted by: Renard | July 13, 2005 10:17 AM | Report abuse
Posted by: edward | July 13, 2005 12:21 PM | Report abuse
Posted by: Jessica | July 13, 2005 2:22 PM | Report abuse
Posted by: Matt S | July 13, 2005 2:54 PM | Report abuse
Posted by: Renard | July 14, 2005 8:40 AM | Report abuse
Posted by: Duh | July 14, 2005 10:27 AM | Report abuse
Posted by: Dan | July 14, 2005 5:12 PM | Report abuse
Posted by: proper commerce... | July 14, 2005 5:24 PM | Report abuse
Posted by: Fritz | July 14, 2005 5:36 PM | Report abuse
Posted by: put up or shut up | July 15, 2005 2:26 AM | Report abuse
Posted by: steph | July 27, 2005 1:52 PM | Report abuse
Posted by: james vic | February 9, 2006 2:47 AM | Report abuse
The comments to this entry are closed.