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Posted at 2:34 PM ET, 08/27/2008

I Have a (Very Bad) Dream

By Fritz Hahn

Love wants you to honor Martin Luther King Jr.'s legacy with champagne in a penthouse VIP suite on Friday night. (Click for a full-size image)

When you spend as much time as I do sifting through promotional e-flyers, invitations and press releases for nightclubs, you get used to effusive praise, over-the-top language, questionable photos and the stench of self-hype. But sometimes, I'm just dumbfounded by the sheer gall of the people behind events like Friday's March on Washington anniversary party in the "spectacular Penthouse Suite" on Love's fourth floor.

The e-flyer for this event -- "21 & over, dress code strictly enforced" -- features an image of the proposed statue from the Martin Luther King Jr. Memorial superimposed over a Metro station, and the text "Friday, August 29th. The March on Washington."

Yes, because when King made his 1963 famous speech about how he dreamed of his four children being judged on "the content of their character," and how he dreamed of the descendents of slaves and slave owners sitting down together "at the table of brotherhood," you think he was dreaming about them getting dressed up in expensive club gear, going to Love and joining hands around a private table for which they'd offer up hundreds of dollars for champagne and vodka?

At the March on Washington, Martin Luther King Jr. spoke of how "all of God's children will be able to sing with new meaning, 'My Country 'Tis of Thee.'" It's hard to find any spiritual message in "Lollipop," "Got Money" or "Hustlin'," all of which you'll probably hear this weekend, but hey, go for it.

(Back to the ad for a minute: What the Washington Metro has to do with anything is beyond me -- the system wasn't built in 1963, and there's no way that Love can be considered Metro-accessible. I remain confused.)

This isn't the only nightclub event invite this week I've gotten that references the anniversary of the speech. Promoters for a Thurday night event at the Park at 14th note, in their usual flowery language, that Barack Obama's speech at the Democratic convention falls on the 45th anniversary of the March on Washington. It's just that Love's is all the more tacky and all the more unforgivable.

-- Fritz

By Fritz Hahn  | August 27, 2008; 2:34 PM ET
Categories:  Bars and Clubs  
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wow fritz. incredibly well said!

i hope this doesn't fall under the 'all pr is good pr' category, but nonetheless how awesome of you to say something about this.

for the record, i will not be going to love on friday.

(p.s. should i take this opportunity shamelessly promote my event at jimmy valentine's on september 6? nah, you're right....not appropriate.)

Posted by: victoryrose | August 27, 2008 4:13 PM | Report abuse

Love is so over. Why do people pay attention to this place anymore?

Love is like Sharon Stone - it used to be the epitome of sexy, hotness but is now an old, dried up vestige of its former self clinging to its faded looks and perceived notion of continued relevance.

Posted by: around | August 27, 2008 5:06 PM | Report abuse

This (flyer, party) is GHETTO to the nth degree!


Posted by: notaplaya | August 27, 2008 5:07 PM | Report abuse

Why Metro? Surely because the marchers...

took Metro!

You can bet that the designer and approvers of this flyer weren't around or old enough to pay much attention to the '63 march, and not plugged in enough (to things that matter) to know that the march was really a... march.

Hence the image of a bold and courageous MLK, with the "marchers" behind him, standing in the faded background, on the metro platforms.

Posted by: sunshine | August 27, 2008 8:36 PM | Report abuse

It's beyond tacky. Some sleazy nightclub owner wants to make money off MLK Jr - that shows progress? or respect? let's hope people haven't become so stupid they can't see through this.
Mark Barnes should be ashamed. If it weren't for MLK Jr., Mark Barnes would be shining shoes somewhere.

Posted by: Freddie Mick | August 27, 2008 11:14 PM | Report abuse

Doesn't the guy who owns Love also own/co-own the Park at 14th?

Posted by: bloomingdale | August 28, 2008 11:26 AM | Report abuse

Yeah, this went too far. A March on Washington-related flyer for a party at a club? Ridiculous...Maybe, maybe if it were a place/bar where they would be showing the old footage, perhaps someone was on the mic introducing themselves as a former marcher, and it was centered around that as a theme of sorts, fine. That, however is more like a Busboys and Poets party...But putting MLKs image on a club Flyer is like a forced endorsement, and we know the only thing on the screen will be asses and Akon. Has MLKs family approved the use of this image? What does the law say, I wonder?

Posted by: CMR | August 28, 2008 11:49 AM | Report abuse

The sad part? Park and Love is black owned and promoted African Americans. Guess they skipped too many social studies classes

Posted by: Anonymous | August 28, 2008 2:52 PM | Report abuse

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