Rummy On Technology. Sort Of.

This blog has a philosophy much like that of the outgoing Defense secretary.

As he once said : There are known knowns... There are known unknowns... But there are also unknown unknowns.

Genius. What it means is, there's plenty of stuff we don't know we don't know. Some of that is being gamed out at the annual Web 2.0 summit in San Francisco as we speak, where the big brains of the Internet industry get together and try to imagine what the next Internet will look like.

Our colleague Alan Sipress is there, reporting on the event. Check out his coverage in the newspaper and on this blog.

So there's plenty we don't know we don't know. But there's even more we don't know we don't know.

With us?

For instance: Googlezon.

Googlezon is a film project imagining what the Internet mediascape will look like in 2014. It's got some intriguing ideas -- Googlezon is the merger of Google and Amazon -- but what's really fascinating is what it misses.

Googlezon was created in 2004. In its scenario, Friendster -- now a dud -- becomes ascendant. And there is no mention, amazingly, of MySpace. In this era, tectonic shifts occur in months, not years. Movements like MySpace can come out of nowhere overnight.

Watch the film and see what the filmmakers didn't know they didn't know in 2004. (See if you notice the little visual homage to George Orwell's "1984.")

Today In the Post:

* Mike Musgrove takes a look at an upstart gaming rival to sports giant EA in his .game column.

By Frank Ahrens  |  November 9, 2006; 10:54 AM ET  | Category:  Frank Ahrens
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Posted by: check_alexa | November 10, 2006 6:46 PM

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