CDs Not Dead Yet
Grim predictions about the music industry don't seem to be coming true just yet.
According to the results of a survey from the Pew Internet & American Life Project released last week, only 7 percent of consumers said the Internet plays a major impact on their music purchases. In contrast, 82 percent of respondents, and 69 percent of those under 35, still buy all or most of their music on CD. Fifteen percent, or 27 percent of those under 35, said half their purchases are digital singles.
Most music buyers say they rely on TV, radio and movies to find out about music, and a little more than half said online information had zero impact on their music purchases.
Nearly 70 percent said the Internet helped them find information about artists they already knew about. And 57 percent said they used Web sites, streaming music sites and Web radio to get introduced to new artists.
I imagine, If the survey had focused solely on the 12 to 24-year-old population, the results would have reflected a higher influence from the Internet. But the survey shows that there are still many people who'd rather own their music the old-fashioned way, rather than on an iPod or hard drive.
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