Who's Watching HD?
Many of you may not realize that having a high-definition TV set doesn't mean you're watching High-Def TV.You need an HD antenna (or an HD receiver from your cable or satellite company) to pick up that crystal clear picture.
The Consumer Electronics Association reports 28 million U.S. homes with HD sets. But it's unclear how many are actually watching HD programming. According to TVPredictions.com, Nielsen will start tracking the number of High-Definition homes this November, with the first set of data becoming avalable in January. Just as advertisers want to know the viewing habits (and demographics) of digital video recorder customers who are fast-forwarding through commercials (or rewinding to watch again), they also want to know who is watching HD.
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