Bono calls on ISPs to protect movie, television industries online
Amid a cacophony of arguments for and against online pay models for television shows and movies, a familiar crooner is weighing in on the debate. U2 frontman, Bono, wrote in a New York Times guest op-ed, that someone needs to come up with a way to protect artists as their work becomes increasingly easy to get -- sometimes illegally - online.
And he says Internet service providers are in large part to blame and are key to the solution.
"A decade’s worth of music file-sharing and swiping has made clear that the people it hurts are the creators — in this case, the young, fledgling songwriters who can’t live off ticket and T-shirt sales like the least sympathetic among us," Bono wrote in a top ten list of ideas for the near decade. "And the people this reverse Robin Hooding benefits are rich service providers, whose swollen profits perfectly mirror the lost receipts of the music business."
What is he proposing? Nothing all too specific, but the rock star notes that ISPs -- companies like Comcast, AT&T, Verizon and Cox, who provide access to the Web -- are all too capable of stopping piracy and file-sharing.
"We’re the post office, they tell us; who knows what’s in the brown-paper packages? But we know from America’s noble effort to stop child pornography, not to mention China’s ignoble effort to suppress online dissent, that it’s perfectly possible to track content," Bono wrote.
Photo credit: MSNBC
January 4, 2010; 10:00 AM ET
Categories: Online Video
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