FTC names net neutrality expert Tim Wu senior adviser
Tim Wu, a law professor and author best known for coining the term "net neutrality," will join the Federal Trade Commission as a senior adviser.
Wu, a professor at Columbia University's law school will take a leave of absence to serve with FTC Chairman Jon Leibowitz on issues related to consumer protection and competition in the Internet and mobile markets, said the university. Wu will start on Feb. 14 in the FTC’s Office of Policy Planning.
"Tim is an incredibly bright and creative thinker and the FTC can never have too deep of a bench,” Leibowitz said in the release. “Although he may be known for his work on net neutrality, here at the FTC he’ll be working on issues at the nexus of consumer protection, competition, law and technology.”
Wu recently wrote "The Master Switch" which looks at monopolies in the information communications industries.
“I think there are critical periods in industry formation where there is a strong need for a public voice” Wu said in a statement. "The Internet platform has given rise to new and hard problems of privacy, data retention, deceptive advertising, billing practices, standard-setting and vertical foreclosure just to name a few.”
Earlier Tuesday, Rep. Ed Markey (D-Mass.) asked the FTC to investigate in-app purchases on Apple devices for potential deceptive marketing.
| February 8, 2011; 4:08 PM ET
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