National Republicans Pull Ads in Louisiana
The National Republican Senatorial Committee has decided to pull its television advertising out of Louisiana, a decision that drastically reduces the party's chances at its lone takeover opportunity in this election cycle.
The ads, according to buy information obtained by The Fix, will end next Tuesday -- two weeks before the Nov. 4 election between Sen. Mary Landrieu (D) and state Treasurer John Kennedy (R).
NRSC communications director Rebecca Fisher offered no comment when asked about the move to pull down the ads.
The decision to stop advertising in the race against Landrieu reflects a recognition by the NRSC of the stark financial reality it faces in the fall campaign. The Republican committee has been consistently outraised by its Democratic counterpart and, as the political environment has worsened for the GOP in recent weeks, several Republican senators that appeared safe -- Mitch McConnell (Ky.) and Saxby Chambliss (Ga.) to name two -- have suddenly appeared more vulnerable.
In recent days the Democratic Senatorial Campaign Committee has launched ads in both Kentucky and Georgia and it's not a stretch to imagine the money once earmarked for Louisiana will now make its way to defend those two incumbents. There has also been some discussion of a significant independent expenditure effort by the RNC aimed at Senate races -- first reported by Jmart -- but no specifics of any such deal have been made public.
The news is a blow for Kennedy who was personally lured into the race by former White House deputy chief of staff Karl Rove, and touted as one of the few recruiting successes for Senate GOPers in an admittedly difficult cycle.
Little polling has been done in the state but until recently the two sides disagreed vehemently on Kennedy's chances. Democrats have long believed that Kennedy is less of a star than Republicans make him out to be and insisted that Landrieu would win comfortably. Republicans pushed back that the state was turning more conservative by the day and that the math simply didn't add up for Landrieu.
The NRSC's decision to pull their resources out of the state makes Kennedy's task significantly more difficult. Those familiar with the Kennedy campaign argue he will have enough resources to win the race but with Landrieu and the DSCC now pounding him on television it's hard to see how the NRSC's pull out as anything but bad news for Kennedy's chances.
Given the number of states in which Democrats are currently on offense, the campaign arms of the Senate and House Republicans are going to be forced to make more hard decisions like these in the coming 20 days.
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