Do the Line, Bob!
Bob Barker, who's retiring as host of the daytime game show "The Price is Right," stopped by Winter TV Press Tour 2007 to take questions from critics and one wondered why a 35-year-old show hosted by the 83-year-old Barker is so popular among college kids.
" 'Happy Gilmore' helped," Barker said.
"I don't tape a show -- I was in that movie 10 years ago -- that someone in the audience doesn't bring up 'Happy Gilmore.'
" 'Did you like beating up Adam Sandler?' and 'How was it to beat up Adam Sandler?' They loved that movie, particularly young men. Then they will say, 'Do the line, Bob! Do the line!' ...The line they want me to do -- after I finished him off, I said, 'The price is right, bitch.'
"They loved that. And so, when they come to the show ... they will start saying 'Bob, do the line.' and I say, 'Oh, I don't talk that way in real life. That was acting on the highest order.'
" 'Do the line. Do the line!' They go on and on.
"So then I'll say, ' ["The Price is Right" associate producer] Kathy Greco over here is a lady of good taste ... if she says no, I won't do it.' Then I turn to Kathy and ... she pretends she wasn't paying any attention. I'll say, 'These people, they're nagging me, they want me to say, 'The price is right, bitch!' She says, 'Oh, no, no.' Then they scream. They love it.
"Or, I'll say to the stage manager, 'How much time do we have?' He'll say, 'Ten seconds.' I'll say, 'Only 10 seconds? I don't have time to say, the price is right, bitch!'
"I've been in television for 50 years, and what am I going to be remembered for? 'The price is right, bitch!' -- if I'm remembered at all."
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