Leno Cops 13 Mil With Assist From Susan Boyle
Jay Leno snagged more viewers in his third night as host of a new primetime talk/comedy series than he had his second night.
More than 13 million people caught his third night hosting "The Jay Leno Show" according to final stats. That's NBC's best performance in the Wednesday 10 o'clock hour since the Summer Olympics of August '08.
The previous night, Leno had averaged 11 million viewers. About 18 million tuned in to his unveiling as a primetime star on Monday.
FYI, last season when Leno was hosting "Tonight Show" he was averaging about 5 million viewers and he was far and away the ratings leader in late night.
Leno's show had two things going for it Wednesday night:
1)Robin William was his guest.
2)Susan Boyle was his lead-in.
Leno's show followed the season finale of "America's Got Talent" in which unemployed Kentucky chicken catcher Kevin Skinner floated to the top of this summer's sea of mediocrity. Yeah, whatever.
But the big news out of the "Talent" finale was the first U.S. TV performance by UK talent-show sensation Susan Boyle. She sang the Rolling Stones' "Wild Horses." The show averaged about 16 million viewers which is that franchise's biggest audience ever.
For the third night in a row, "The Jay Leno Show" won its hour among viewers of all ages, and also took the top spot among the 18-49 year olds advertisers pay a premium to reach, as well as among the 25-54 year olds NBC TV stations want fed into their late local newscasts by NBC's 10 p.m. programming.
Lisa de Moraes
September 17, 2009; 12:24 PM ET
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