Comcast: Viewers can't wait for "Hawaii Five-O" remake
Comcast, the company that is buying NBC Universal, believes "The Prisoner" -- the 1960s British cult hit TV series that starred Patrick McGoohan, who has been dead for more than a year -- is returning to American primetime TV in the fall.
Even worse, when Comcast included "The Prisoner" in a list of seven "returning" TV shows it gave to 1,000 people who participated in a survey and asked which of the seven they were most excited to see return, far more people picked that show than picked NBC's returning comedy series "Community," starring Joel McHale.
If you work for the soon-to-be-Comcast-owned NBC Universal, you need to be afraid. Very afraid.
Comcast did better on the list of five new series debuting in the fall -- one from each English-language broadcast TV network -- that poll participants were asked to rank based on which they were most eagerly anticipating.
CBS's "Hawaii Five-O" is by far the most eagerly anticipated show of the new TV season, Comcast reports, with 40 percent of respondents picking it to top their list. In second place, with 23 percent, is ABC's superhero family series "No Ordinary Family," followed by NBC's paranormal drama "The Event," CW's martial-arts chick drama "Nikita" and, in last place, Fox's Texas-set soap "Lonestar."
We did not have the heart to break it to Comcast that Jack Lord died in 1998 and that the starring role of Detective Steve McGarrett in this remake of the iconic late '60s/'70s series "Hawaii Five-O" will be played by Alex O'Loughlin.
In their coverage, The Reporters Who Cover Television focused more on the technology aspects of the survey, which was conducted by International Communications Research between July 22 and 28 and which has a margin of error of plus or minus 3.1 percent.
Those reporters got most excited about results showing that 62 percent of viewers polled said they had used time-shifting technology to watch a TV show, 61 percent said they are time-shifting shows more than they were a year ago, and 60 percent of respondents said they own a DVR.
That last statistic is in contrast to Nielsen Media Research, which says that just under 40 percent of TV households own DVRs.
On the other hand, Nielsen knows "The Prisoner" went off the air in the late '60s (though it lived on in reruns) and that a pale imitation mounted as a miniseries by AMC ran for six episodes -- in 2009.
Lisa de Moraes
August 18, 2010; 12:24 AM ET
Categories: TV News
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