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Conan O'Brien streams 4 minute, 20 second "Conan" dry run

By Lisa de Moraes


WaPo Team TV's Emily Yahr reports:

Conan O'Brien has mastered the art of marketing anyway. TBS announced O'Brien would host "Show Zero" Monday night at 11 -- it turned out to be a 4 minute and 20 second plug for the launch of "Conan" on TBS next week.

Not that it wasn't informative:

"Show Zero" has to be fast, Conan explains, because it's the Internet; he and his team gather in a conference room and zip through a show that is similar to his short-lived did on NBC's "The Tonight Show." Only shorter which might be is a good thing.

* Sidekick Andy Richter? Check .

* Banter with the band? Check. Actually it is one guy playing a piccolo.

* Crazy antics by someone in a costume? Check. A dancing taco ends the show as the credits roll. Which, of course, would have been George Lopez's lead-in had this not been an infomercial parading as a very special sneak peek, but an actual episode. That's not funny even on the Web.

*Guest with something to plug? Check. CBS's "The Big Bang Theory" star Jim Parsons stops by to sit a chair for approximately 10 seconds before leaving -- the "fast" gag is already getting old. Musical group Steel Train plays one chord from a song.

Conan also tests out a monologue joke:

"Caster Semenya, the female South African runner found to have male sex organs, is trying to raise money using Facebook," Conan says, referring to the athlete who's looking for sponsors after undergoing controversial gender tests over the last year. "She's the first ever Facebook user to list their gender as, 'It's complicated.'"

Naturally, the gang in the conference room laughs and applauds like veteran Hollywood Yes-men.

"Ah, that's a good one, boss," Toady Richter simpers.

Next to Conan, the character that got the most screen time was Diet Coke -- sponsor of Show Zero. Toady Richter breaks in twice with plugs.

Take a look at the whole "show" below and vote in the poll:

By Lisa de Moraes  | November 2, 2010; 8:25 AM ET
Categories:  Conan O'Brien  
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Next: Stewart and Colbert celebrate their rally

Comments


OMG major brands giving out samples on their favorite products check at http://bit.ly/aJWSXv tell others


Posted by: johngalvin03 | November 3, 2010 5:11 AM | Report abuse

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