Fox News Channel dominates news ratings on Election Day
[This blog entry has been updated]
Fox News Channel towered over its cable news rivals on election night, attracting more viewers than CNN and MSNBC combined. The cable news network also edged out broadcasters in the ratings during their primetime election specials.
In primetime, an average of 7 million viewers chose FNC to get their election news, while CNN attracted an average audience of 2.4 million and MSNBC averaged just shy of 2 million.
For real election-news junkies, FNC was also the place of choice. Between 6 a.m. Tuesday and 3 a.m. Wednesday - so-called "total day" in Nielsen-speak - FNC averaged just over 3 million viewers, overshadowing CNN, which hovered at 980,000 viewers for the whole day, and MSNBC's 838,000.
The broadcast networks aired election special in primetime. From 9-11 p.m. NBC's coverage averaged about 6.4 million viewers; in that same two hour period, FNC averaged about 7.1 million. ABC's news coverage aired from 9:30-11 p.m. and averaged about 6.8 million viewers, during which time FNC averaged about 7 million. And CBS aired an hour of election coverage between 10 and 11 p.m. Tuesday, clocking about 5.9 million viewers while FNC logged nearly 7 million.
See what the ratings are all about -- here's some of Fox News Channel's coverage from Election Day:
Lisa de Moraes
| November 3, 2010; 2:30 PM ET
Categories: TV News
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